@UGLY_ism is a conceptual bags and clothing brand. “UGLY” is a various forms of “Beauty”, not just a common concept that is accepted by the public. Leading up to UGLY’s release party for Season 07 – CAPITAL, the huff and buff of our beloved Capital City. The collection ranges from Denims with unfinished touch to embroidered parkas to sleek shirts. Splurging bags with high pitch colours in various sizes. The innovative functional designs that are good for everything from sleek to reserved wear.